Organizations are increasingly incorporating videoconferencing solutions in their day-to-day operations, and the Industry growth shows no signs of slowing down for the foreseeable future. Why?
Because a number of players still haven’t caught the train! Are you one of them?
The business landscape is in constant mutation, driven not only by technological developments, but also by the redefinition of what a workplace is and will eventually become in the near future.
With that in mind, collaboration is now front and center in the strategic plans of companies of all sizes, clearly driven by the need to build better teams, speed product and process development, and above all, sharing know-how and experiences among team members.
These are the main reasons why videoconferencing is growing within the business community and why it is set to become the preferred medium for communication in 2016, coming ahead of face-to-face meetings and recorded presentations.
What are the main advantages of videoconferencing you may ask?
There are plenty:
- Increased productivity;
- Removal of distance barriers;
- Ability of having meetings without leaving the office;
- Attendance without the need of actually being there physically;
- Significant reduction of travel and time costs associated to travelling;
- Increased flexibility and possibility of promoting meetings on short notice;
- Multi-point meetings across different time-zones and international boundaries;
- And the list goes on and on and on…
Also, what are the biggest trends that backup mainstream video incorporation?
Support For Scale
As time goes by, the workplace will absorb more and more individuals who have grown up with the advent of internet, mobile devices and visual communications; that will translate in the need for organizations to meet the demands of this evolving workforce for greater mobility, flexibility and choice in how and where to work and which tools and devices to use for which tasks.
As a result, videoconferencing is currently being democratized, no longer being exclusive or limited to senior executives, but now available to product managers, business directors and HR resources experts among others.
Reliability is the name of the game for any successful business tool nowadays.
For video conference solutions, being able to deliver a solid user experience on a regular basis is mandatory and this is particularly true in the communications world, where there is a multitude of participants, as well as a multitude of options available [voice, video, text, chat, email, etc].
Integration With Enterprise Systems
Long gone are the times when departments used stand-alone video conference applications, and nowadays, the ultimate goal is to provide business professionals with a single user interface or even a single application that can handle voice, video, text chat, presence status and even file sharing.
Infrastructure as Software on Physical and Virtual Servers
Running enterprise software on physical and virtual servers has been a common tech solution for many years, but only recently this concept has extended to video conferencing, where the need for complex, high-speed computation and low-latency response times is crucial to deliver an acceptable user experience.
The benefits of this new approach center on flexibility across the board: deployment flexibility, licensing flexibility, business model flexibility and technology flexibility.
Growth of Inter-Company Video Conferencing
Service providers have expanded their offer to allow companies to meet over video in the cloud, and over time, video conferencing has become common for inter-company communications.
In fact, recent surveys show that up to one-third of video calls are made to external individuals or sites, with typical examples including job candidates interviews, collaborations with remote experts, connecting with patients in telehealth networks, and calling suppliers of customers to discuss a business arrangement.
Adoption of New Technologies and Services
Although the industry is well over two decades now, hardware and software advances continue to drive higher-quality video, lower bandwidth requirements and feature-rich collaboration applications, but clearly the most visible trend is the evolution of cloud services.
Cloud services enable organizations with the ability to connect with virtually anyone who has an Internet access, offering customers a combination of affordability, flexibility, performance, short deployment time, redundancy, scalability, obsolescence protection, and more.
BOTTOM LINE… as organizations become increasingly global and the boundaries of what a “Working Space” is continue to evolve, the use of video conference as a key day-to-day operational tool will clearly become the industry standard.
So, whether you are an IT professional or a Business Manager at a big or small company, the aspects and trends that we’ve previously outlined should be a part of your strategic thinking and planning process at all times.
Still haven’t thought how this trend will affect you? Maybe you should… NOW.
Try VEEDEEO today and start maximizing both your time and money.
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